IT Product Development: Strategy & Roadmap Consulting Services

Validate your technology vision, invest in the right decisions, and get a detailed roadmap for bringing your idea to life

Software product development consulting maps fastest route to success

If you’re planning on building a new software product from scratch or even enhancing something existing, a comprehensive IT product strategy and technology roadmap are what you need to turn your ideas into a reality. In fact, it’s embedded in everything we do as IT consultants. Our software strategy and product roadmap services are designed to help you define the goals of your product (i.e., what challenges are you trying to address/what problems you’re trying to solve with this product?), and then map the most efficient path to reaching those goals.

IT product development strategy and consulting

With a product strategy and roadmap, we start off at the beginning, defining the vision for your application, device, system, or software. Then we develop a strategy aligning all stakeholders in the project and building a tailored roadmap to guide you from ideation and innovation to creation and implementation.

Why invest in IT product strategy services?

Companies need to continually innovate in order to sustain growth and keep pace with the market. And while your company may be great at coming up with ideas to address your customers’ expectations and keep competitors at bay, how do you actually get that product to market without wasting valuable resources like time and budget?

There are many reasons that you might benefit from an IT product strategy and roadmap at this stage. For instance:

  • You don’t have the in-house expertise to work with the particular technology you need to explore
  • Your IT team is small and too consumed with other tasks
  • Your budget is tight, or you can’t figure out the best way to work within your resources
  • You just aren’t quite sure how to measure success from your last product, and you want to go about it the right way this time
  • You’ve started doing what you need to do to get the product to market, but you keep getting stuck or sidetracked with other tasks
  • You don’t have the in-house expertise to work with the particular technology you need to explore
  • Your IT team is small and too consumed with other tasks
  • Your budget is tight, or you can’t figure out the best way to work within your resources
  • You just aren’t quite sure how to measure success from your last product, and you want to go about it the right way this time
  • You’ve started doing what you need to do to get the product to market, but you keep getting stuck or sidetracked with other tasks

Whether you’re experiencing one of these problems, or a number of them, that IT product development idea you’ve got sitting on the back burner shouldn’t be sitting there a minute longer. This is an investment that’s worthwhile because it will help ensure you get that product concept to market sooner than later, avoiding risk and maximizing value along the way.

How a solid software product development strategy can accelerate your vision

Abraham Lincoln famously said, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” The benefits of building a whole IT product roadmap might not be so easy to spot at the start, but as consultants, we can attest, sharpening that proverbial axe yields big results—and fast.

Software product development consulting

An integrated technology roadmap helps facilitate the most direct and budget-conscious path towards building software that meets the needs of your customers.

IT Product strategy and product roadmap solutions

An integrated technology roadmap helps facilitate the most direct and budget-conscious path towards building software that meets the needs of your customers.

But, the main benefit of an IT product roadmap is to help hold you accountable, establishing realistic benchmarks while outlining the process of bringing your idea to market as quickly as you need. We set the stage, and you just need to show up. However, “showing up” requires a certain action-oriented mentality. It’s the organizations that design a product development plan instead of idling in ideation that will end up seeing the most value fast.

Which type of organization will you be?…

Businesses who plan

  • Know what their customers need, even if their customers don’t know it yet
  • Understand that it’s better to create one amazing product than invest in ideas that never materialize
  • Aren’t afraid to try something new because they are confident that the results will outweigh the investment

Businesses who just brainstorm

  • Spend more time ideating than taking action
  • Spend money on resources that are not helping to get the product from concept to market
  • End up with ideas that flop, resulting in profit loss and a tainted brand reputation

Businesses who plan

  • Know what their customers need, even if their customers don’t know it yet
  • Understand that it’s better to create one amazing product than invest in ideas that never materialize
  • Aren’t afraid to try something new because they are confident that the results will outweigh the investment

Businesses who just brainstorm

  • Spend more time ideating than taking action
  • Spend money on resources that are not helping to get the product to market
  • End up with ideas that flop, resulting in profit loss and a tainted brand reputation

Our IT product strategy services

Our approach to IT product development consulting is tailored to each client—but the steps we take to get to a fool-proof plan look the same. Our experts give you the tools you need to bring your product to life and guidance for every step along the way.

If you’ve got the idea, we’re ready to start mapping out how we’re actually going to get you from concept to that final product. Your complete project roadmap will include:

IT product development consulting - process
Prioritization and mapping icon

Prioritization &
MVP mapping

We outline the main stages of your software product development process based on your most critical needs. We use a proprietary prioritization framework to identify the most critical features and map out requirements. From there, we’ll develop a plan to produce an MVP—either an initial version of the product or a specific feature that we can test in real life with target users. That feedback is a critical input to the rest of the product strategy roadmap.

Architectural Design Icon

Architectural
design

Before this stage, we’ll have defined the overall product architecture roadmap, including the platform, infrastructure needs, and high-level features. After that’s been checked out, we’ll define the business boundaries (if applicable), design the to-be architecture, and formulate an incremental release plan for the product so we can ensure it reaches your established metrics. This part of the design process may involve bringing in expertise that can help move things along while setting goals and looking at past data for comparison purposes.

Technical Improvements

Technical
improvements

Efficiency starts with your strategy. Before you begin the product delivery journey, we evaluate the technology and identify the most effective models for the best overall performance. This may mean reducing code and increasing product agility overall, reducing costs, and dedicating the right resources to ensure the product checks off all the boxes in terms of your unique requirements.

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Release to
delivery

With release dates in mind at the start of our IT product development plan, we prepare for the approaching deadline by establishing testing procedures. Continuous user research and testing enable you to make last-minute improvements/adjustments while ensuring the product stays stable. The release plan includes a constant focus on support and testing for the product’s main feature/purpose while making sure you’re prepared for your product launch.

For all stages of the product development process, we’ll also help allocate staffing and resources, so you’ll know not just what, but who you’ll need to proceed efficiently.

Why partner with us on IT product development consulting?

As purpose-driven IT product strategy consultants, we make the client’s mission our own, so your vision becomes something we internalize and understand. We work with you from the start, asking critical questions to ensure we’re on the right track before we even think about mapping out solutions.

As they say, “Measure twice, cut once”; Let’s take our time (but not too much time) figuring out what makes your product unique. Then, we can determine the features, and product architecture needed—along with your budget and timeline—to get your product from concept to your users or customers.

We have guided clients of all kinds through vision and application development strategy to lasting product success. Our objective is always to guarantee positive results for your business and the capacity to continue developing products for the future.

Let's work together. Connect with us today.